The key to APRIL's success
APRIL成功の鍵
April, Japan guerrilla concert site certification shot released
The girl group April successfully held a guerrilla concert in Japan and released their lovely charm.
On the 19th, April held a guerrilla concert at the Mori Town Garden Stage in Tokyo on the mission of the reality program "EIF Lil" produced by cable channel Mnet's digital channel M2. On-site certification shots were posted through the official SNS account.
The April members, who visited Japan to participate in the fan meeting, showed their potential in the Japanese market in the future, with hundreds of Japanese fans gathering at the guerrilla concert mission of "EIF Lil".
In addition, April showed in real time how she traveled around Tokyo and carried out a reality mission, raising expectations for the program.
After finishing the successful guerrilla concert, April directly conveyed his thanks to the fans with a refreshing certification shot through the official SNS.
Since then, they have communicated with fans by leaving photos and direct comments on the official SNS of "EIF Lil".
April's multifaceted appearance, which fascinated not only Korea but also Japan through guerrilla concerts and fan meetings, can be seen through digital clips and broadcasts of "EIF Lil" in the future.
On the other hand, April's 'Eif Lil' will be unveiled for the first time through digital channel M2 on April 3, and will be broadcast for the first time on Mnet from 7:00 pm on April 4.
April successfully held a fan meeting in Tokyo on the 20th and is accelerating preparations for a comeback in Korea.
(From K-POP News)
In March 2017 girl group brand reputation, APRIL ranked 12th, following Apink in 11th. It is a position that AOA continues in 13th place.
"It's surprisingly popular."
If there is a change of members early on after debuting, group activities often don't go smoothly as it seems like the start is frustrated. It also has a big impact on popularity.
APRIL also stumbled after their debut due to the replacement of members, but they seem to have successfully overcome that.
Somin left the group after 3 months, and Hyunjoo changed her goal to become an actress and left the group.
For a time when the group became four, there was even an atmosphere of questioning the survival of the group.
We can't let the dissolution spoil the image of the innocent girls who are full of promising stocks. The office quickly set about restructuring the group.
I don't know how many members were listed, but the ones selected as group members were Chaekyung, who was unsuccessful in the KARA PROJECT, and Rachel, who can speak foreign languages (English).
When I saw APRIL's music stage with Chaekyung and Rachel, I felt that this group was more cohesive than before. Before, Somin looked like an older sister and was a little floating. Main vocalist Chaewon also stood out from the other members, and I felt that the overall balance was not good enough.
This time, that problem has been resolved, and the group has transformed into a group where each of the six members can demonstrate their own characteristics.
A group that grows together like classmates, even though they are different in age... Maybe that's the key to APRIL's success.
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