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Solo performance in Europe is not a dream (KARA)
夢ではないヨーロッパ単独公演(KARA)
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KARA's Hara, SISTAR's Hyorin, and 4Minute's Kim Hyuna have been chosen as models for a soju commercial.
Lotte Liquor said, "We have signed a contract with Hara, Hyorin, and Kim Hyuna to be models for the Korean soju brand 'Cheom Cheorum'. We will begin to fully attack the soju market in December.
In the photo shoot, the three engaged in some psychological warfare while showing off their individual personalities.
Hara is cute and has a refreshing sexiness, Hyorin has a sexy performance, and Kim Hyuna has an unrivaled charm as a sexy queen, raising expectations.
Hyuna, Hara, and Hyorin, who have become models for 'Cheom Cheorum', will participate in various marketing activities for Lotte Liquor, such as commercials, poster shoots, and promotions, over the next six months. The commercial will be released in Korea on December 1st.
(From Entertainment News)
Hara is at the center of KARA's popularity in Japan. I think Hara accounts for half, or at least a third, of KARA's popularity.
Of course, she is nowhere near as popular as SISTAR's Hyolyn or 4Minute's Kim Hyuna.
What if she expanded her reach to the world? Things would be a little different.
Although she doesn't get much attention in Japan, 4Minute's Hyuna has had a string of hits as a solo artist, including a different version of "Gangnam Style," "Bubble Pop!" and "Ice Cream," and has been noted by Billboard magazine as a promising young talent.
SISTAR, led by Hyolyn, has also had hits with every song they release, including "Ma Boy," "So Cool," "Alone," and "Loving U," and there is always anticipation for their next song.
Apart from South America, where K-pop is loved en masse, from the perspective of America and Europe, Hara was virtually unknown until recently compared to Hyuna and Hyorin, who are the faces of K-pop female idol groups.
However, KARA's explosive popularity in Japan is now having a ripple effect in Europe, America, and other places.
All business strategies are based on detailed research.
KARA's appearance in a British fashion magazine is proof of that.
It means that their music is starting to be loved in the West as well.
Until recently, the names of female idol groups that appeared globally were often SNSD (Girls' Generation), 4Minute, SISTAR, T-ARA, and others.
However, KARA's music is now being seen quite often in flash mobs and the like. More people are probably mentioning KARA now.
Here, Hara is standing shoulder to shoulder with two global faces.
Am I the only one who thinks Hara is the cutest of the three?
It's starting to feel like it's not a dream for KARA to go on a solo tour to Europe or somewhere like that.
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