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`Lovesick Girls' to BLACKPINK







`Lovesick Girls' to BLACKPINK
「Lovesick Girls」とBLACKPINK




CG-like beauty "BLACKPINK" Jisoo, cuteness and chic charm coexist




★ Today, on the 4th, Jisoo, a member of the globally popular K-Pop girl group ``BLACKPINK,'' posted a photo of herself on her personal SNS. In her published photo, Jisoo (BLACKPINK) appears to be looking at the camera in a pose reminiscent of gravure.
Jisoo (BLACKPINK) showed a dreamy expression while resting her hand on her chin, and her charismatic and chic charm exuded a bright charm that made you feel cute, attracting the attention of fans.



Major foreign media such as Billboard, Rolling Stone, ABS News, AP, Forbes, TIME, and Variety have covered BLACKPINK's comeback extensively and are showing interest.
BLACKPINK, who made a comeback with the title song "Lovesick Girls," is exciting K-Pop fans all over the world. It topped the iTunes song charts in 57 countries, including the United States, the world's largest pop market.
The song swept the top of the iTunes song charts in Europe while creating a sensation in North and South America.
It ranks first in Asia, including Japan, China, Hong Kong, Macau, Singapore, Thailand, and Vietnam. In Japan and China, all songs from the first album are ranked in the top 10 on major music distribution sites as well as iTunes.


Destroying her current style and then rebuilding it. Why? The background is the change in the world situation due to the introduction of the new coronavirus.
The direction of strengthening musical individuality is important for unknown artists, but it is never a positive factor for popular artists. At least that's the current situation.
A strong individuality of music is effective in attracting fans to the venue. However, there is no such venue now. Even if there is, it cannot be used.


BTS's latest hit song "Dynamite" was probably born against the backdrop of the new coronavirus and became a hit as a message song. I think the number one spot on Billboard's Hot 100 is a bonus.
If the new coronavirus had not been born, BTS would have gone on their world tour as planned. In order to attract ARMYs to the venue, they should have chosen a song with a more intense sound as their comeback song, rather than an entertainment song like "Dynamite."
In other words, because BTS was unable to go on a world tour, ``Dynamite'' probably had the opportunity to appear as music that everyone from children to adults could enjoy.
It is easy to imagine that the great success of "Dynamite" had a great influence on BLACKPINK, who are also experiencing the same world stage. The girls have also put their world tour on hold for the time being.
A sequel to "How You Like" (I don't know if it was prepared or not) would have naturally failed.
I think "Lovesick Girls" is a song that has been released as a "post (Dynamite)" with the girls' true power and passion for the next as a new guideline.
Compared to their comeback title song ``How You Like'' from 3 months ago, their progress has been slow in terms of numbers, but the situation they are in now is different from 3 months ago.
“How You Like” was a song released by BLACKPINK after a long hiatus (Korean band Blink did a demo in frustration). The concept was simple and followed the previous style. The key point was a wilder and more aggressive performance.
Now that the world tour has been canceled, BLACKPINK has also lost the venue where they can perform their passionate "How You Like" stage.
"Lovesick Girls" is not like that. The intense and exciting performance is somewhat controlled. The familiar melodies and performances are aimed at music fans of various generations, and not just BLACKPINK's traditional fan base, rather than a specific generation, without being conscious of the ``blink'' that will bring people to the venue. I feel like that.
The reason why "Lovesick Girls" feels a little sluggish may be because it was created with an online concert in mind, rather than an offline venue that attracts "enthusiastic blinks"...



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