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IVE, NewJeans “2022MMA” Rookie Award Background






IVE, NewJeans “2022MMA” Rookie Award Background
IVE, NewJeans「2022MMA」新人賞受賞の背景



Eugene tears….IVE, NewJeans won the 2022MMA Rookie of the Year award – Le Sserafim misses the award




 I think IVE, who has been active without a break this year, should be crowned with the grand prize for the newcomer award. "If that doesn't work, give him a special prize."
"They are showing such an activity."
Not only have they been active as rookie girls this year, but it seems that they have had a great influence and contributed to raising female idols' "favorability" and "famousness", as well as raising their musical status (status). .


For example, the debut song "ELEVEN". This song will be a hit in Korea even if it is sung by girls other than IVE. It may be sold overseas.
However, I don't think it's a song that will continue to sell for a long span.
I see this as a long run because the members' appearances and personalities were added to the performances, and the total "charm" expanded.


IVE's success is similar to what Girls' Generation once achieved.
"But it's not about the progress or content."
In the case of Girls' Generation, the success of riding on the K-POP boom that landed in Japan must have had a positive effect, leading to the driving force behind its national popularity in South Korea.
Therefore, if the K-POP boom in Japan had not exploded to such an extent, I am not sure if Girls' Generation would have been able to gain long-term national popularity in South Korea.


Such a plasma state at that time does not exist in Japan or South Korea today. There is only the fact that K-POP is gaining popularity in Japan and overseas.


Under such circumstances, it would be difficult for IVE alone to gain special popularity. In fact, IVE may not be exclusively popular in Japan.
 When Girls' Generation and KARA were popular, other girls disappeared before they knew it. Even that IU came to the stage spectacularly and then disappeared.


If that's the case overseas, then I have no choice but to think that IVE has demonstrated some sort of "charm" or "power" in Korea.


You can't gain popularity unless your songs sell first. However, it seems that IVE's popularity is not limited to that. The debut song "ELEVEN" is still loved and sold as an idol song, proving it.
Idol songs with this kind of flow had been released one by one before. However, there weren't that many, and even if Girls' songs sold well, I got the impression that they were short-lived.


However, since the appearance of IVE, how should we look at the phenomenon in which all the girls' songs have been supported for a long time like IVE's songs?
Rather than being a characteristic of the 4th generation girls, it must be thought that this is a phenomenon that IVE caused or ignited.
In other words, it seems that there are fans both in Korea and abroad who feel the "charm" of girl group music.
I think it was IVE's "music" and "performance" that brought about that.
Even on overseas stages, IVE's performance was particularly exciting. It means they have something.


I felt a fresh "charm" and "breath" in NewJeans' debut.


A quick search revealed the following girls who debuted from 2020 to 2022. Some girls listened to music, but there were many girls who didn't.
"In other words, they have made so many debuts that it is impossible to keep up with them."
"I'm sure you'll find more if you look closely."
It may be said that IVE and NewJeans are able to create music that reaches the world because of the hard work and accumulation of these girls.






★ K-POP girls debuting in 2020

cignature (signature) group of 5 ➡ February 4
"woo! ahh! (wooa) 6 people ➡ May 13
REDSQUARE 5 people➡ May 19
SECRET NUMBER (시크릿넘버) Group of 5 ➡ May 19
Weekly (위클리) 7 members ➡ June 30
BOTOPASS (보토패스) 8 member ➡ August 26th
LUNARSOLAR (루나솔라) quartet ➡ September 2nd
PoshGirls 8 people August 18th
STAYC (스테이씨) 6 people ➡ November 12th
aespa (에스파)➡November 17
PURPLEKISS (purple kiss) group of seven ➡ November 26

★ K-POP girls debuting in 2021

TRI.BE 7 people➡February 17th
PIXY (6 people) February 24
MAJORS Group of 6 March 9th
PURPLE K!SS Group of 6 March 15th
HOT ISSUE 7 member April 28th
SKYLE quartet August 4
Hi-L Group of 6 August 11th
PRITTI-G Group of 5 August 21st
Ichillin' Seven September 8th
BEAUTY BOX 6 people September 23rd
bugAboo (Bugaboo) Group of 6 October 25th
Billlie Group of 7 ➡ November 10th
LIGHTSUM 8 member ➡ June 10th
IVE Group of 6 ➡ December 1st


★ Debut in 2022➡K-POP Girls

Kep1er (Kepler) 9 people ➡ Scheduled for December 14th (changed to January 3rd, 2022)
H1-KEY➡ January 5
VIVIZ trio➡ February 9
NMIXX 9 members➡ February 22nd
LE SSERAFIM From 6 to 5 ➡ May 2nd
ILY: 1 (group of 6) ➡ April 4
CLASSY Group of 7 ➡ May 5
Lapillus Six people ➡ June 20
IRRIS quartet ➡ July 6th
CSR Group of 7 ➡ July 27
New Jean Group of 5 ➡ July 22nd
mimiroose 5 people➡ September 16th



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