TWICE's calmness and new stimulation
TWICEの平定感と新たな刺激
TWICE, No. 1 on the chart for the 1st week...The unmoving top
Group TWICE's "Dance The Night Away" remains at number one on the chart for the first week.
As of 8:00 pm on the 14th, TWICE's "Dance The Night Away" topped the real-time charts of music distribution sites Melon and Bugs.
With this, TWICE continues to be at number one on the charts for a week after the release of the new song, and continues to play an active role.
TWICE's 'Dance The Night Away' is an up-tempo pop song that expresses the youth of TWICE who live with special happiness, and is TWICE's first summer song.
The success of this new song was described by Billboard America as "a wonderful example of how TWICE's unique and lively sound can appeal to fans around the world." It shows well how it maintains a strong brand identity."
From their debut song 'Like a OOH-AHH' to their previous work 'What is Love?', TWICE, who has continued to set new records with all of their active songs reaching 100 million viewlines, will perform 'Dance The Night Away'. Attention is focused on whether it will be possible to set a big record of '9 consecutive 100 million views'. (From K-POP News)
Looking at TWICE's activities so far, it doesn't feel like "Dance The Night Away" is running fast. I would rather be a plain person. However, as expected of popular girls, they are steadily accumulating stable results.
The American Billboard immediately reacted to TWICE's comeback with "Dance The Night Away", noting their influence.
"The new song 'Dance The Night Away' is great because it shows how TWICE's light-hearted sound appeals to fans around the world.
The music video of "Dance The Night Away", which makes use of TWICE's unique lively melody and beat, recorded more than 20 million views on YouTube in 24 hours. With their comeback, they demonstrate well how the group maintains a strong brand identity."
To put it plainly, "TWICE continues to find out where their uniqueness lies by making a comeback".
"It's definitely a compliment, but I think it's a reference to the office's good strategy."
Compared to 2010, the current girls' boom seems to have lasted longer.
During the girls' boom in 2010, KARA, Girls' Generation, 2NE1, and T-ARA became popular in Japan. These girls poured in within a year or two. Of these, 2NE1 and T-ARA left immediately, and only KARA and Girls' Generation were active for a while.
MOMOLAND, which debuted in Japan in June of this year, is said to be similar to T-ARA from the image of the song. Probably because hit songs are written by the same composer.
Because T-ARA made its debut in Japan late, there is an image that it did not gain much popularity. However, even though it is late, they made their debut in Japan in September 2011. Girls' Generation's debut in Japan was around September 2010, at most a year behind. This delay was fatal because the boom at that time was short. As a result, even though they were girls who came out aiming for Japan, they left Japan without having a place to show off.
In other words, the boom that started in the summer of 2010 began to decline in 2013.
It was the summer of 2016 when TWICE, the driving force behind the girls' boom, debuted in Japan.
MOMOLAND is this June.
MOMOLAND held an event prior to their Japan debut in March. 7,000 fans gathered for the debut event at Lazona Kawasaki, the venue. A YouTube video of the moment is coming up. Even though they are nothing more than fledgling rookie girls, the success of the stage and the audience as one is amazing.
MOMOLAND made its debut in Japan two years after TWICE's Japan debut. This shows that the current boom has not yet bottomed out.
From the results of the new song "Dance The Night Away", we can see that they have entered a period of stability. However, I thought that this girls boom that started with TWICE as a driving force would come up and down and turn around depending on their activities, but I have a feeling that other girls will start another surge.
Now that TWICE's sense of calmness has drifted away, girls like BLACKPINK may pop out from the second half of this year to next year toward new stimulation. I feel like that.
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TWICEの平定感と新たな刺激
TWICE, No. 1 on the chart for the 1st week...The unmoving top
Group TWICE's "Dance The Night Away" remains at number one on the chart for the first week.
As of 8:00 pm on the 14th, TWICE's "Dance The Night Away" topped the real-time charts of music distribution sites Melon and Bugs.
With this, TWICE continues to be at number one on the charts for a week after the release of the new song, and continues to play an active role.
TWICE's 'Dance The Night Away' is an up-tempo pop song that expresses the youth of TWICE who live with special happiness, and is TWICE's first summer song.
The success of this new song was described by Billboard America as "a wonderful example of how TWICE's unique and lively sound can appeal to fans around the world." It shows well how it maintains a strong brand identity."
From their debut song 'Like a OOH-AHH' to their previous work 'What is Love?', TWICE, who has continued to set new records with all of their active songs reaching 100 million viewlines, will perform 'Dance The Night Away'. Attention is focused on whether it will be possible to set a big record of '9 consecutive 100 million views'. (From K-POP News)
Looking at TWICE's activities so far, it doesn't feel like "Dance The Night Away" is running fast. I would rather be a plain person. However, as expected of popular girls, they are steadily accumulating stable results.
The American Billboard immediately reacted to TWICE's comeback with "Dance The Night Away", noting their influence.
"The new song 'Dance The Night Away' is great because it shows how TWICE's light-hearted sound appeals to fans around the world.
The music video of "Dance The Night Away", which makes use of TWICE's unique lively melody and beat, recorded more than 20 million views on YouTube in 24 hours. With their comeback, they demonstrate well how the group maintains a strong brand identity."
To put it plainly, "TWICE continues to find out where their uniqueness lies by making a comeback".
"It's definitely a compliment, but I think it's a reference to the office's good strategy."
Compared to 2010, the current girls' boom seems to have lasted longer.
During the girls' boom in 2010, KARA, Girls' Generation, 2NE1, and T-ARA became popular in Japan. These girls poured in within a year or two. Of these, 2NE1 and T-ARA left immediately, and only KARA and Girls' Generation were active for a while.
MOMOLAND, which debuted in Japan in June of this year, is said to be similar to T-ARA from the image of the song. Probably because hit songs are written by the same composer.
Because T-ARA made its debut in Japan late, there is an image that it did not gain much popularity. However, even though it is late, they made their debut in Japan in September 2011. Girls' Generation's debut in Japan was around September 2010, at most a year behind. This delay was fatal because the boom at that time was short. As a result, even though they were girls who came out aiming for Japan, they left Japan without having a place to show off.
In other words, the boom that started in the summer of 2010 began to decline in 2013.
It was the summer of 2016 when TWICE, the driving force behind the girls' boom, debuted in Japan.
MOMOLAND is this June.
MOMOLAND held an event prior to their Japan debut in March. 7,000 fans gathered for the debut event at Lazona Kawasaki, the venue. A YouTube video of the moment is coming up. Even though they are nothing more than fledgling rookie girls, the success of the stage and the audience as one is amazing.
MOMOLAND made its debut in Japan two years after TWICE's Japan debut. This shows that the current boom has not yet bottomed out.
From the results of the new song "Dance The Night Away", we can see that they have entered a period of stability. However, I thought that this girls boom that started with TWICE as a driving force would come up and down and turn around depending on their activities, but I have a feeling that other girls will start another surge.
Now that TWICE's sense of calmness has drifted away, girls like BLACKPINK may pop out from the second half of this year to next year toward new stimulation. I feel like that.
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