K-POP, BLACKPINK and YouTube
K-POPとBLACKPINKとYouTube
BlackPink departs for Los Angeles (4/11) – To perform at “Coachella 2019”
Performed at the American outdoor music festival “Coachella”
BLACKPINK's performance will be broadcast live from Times Square, NY.
Times Square is known as the world's busiest pedestrian crossing and plays a central role in the American entertainment industry. BLACKPINK's music (performance) will be broadcast all over the world through the large electronic bulletin board there.
It is said that this is "the first year" that YouTube will broadcast the "Coachella" performance live from Times Square.
For YouTube, music is a star category. K-POP has continued to grow by taking advantage of this category. It's a what-if story, but without YouTube, K-Pop would not have achieved the growth it has. At the same time, YouTube probably wouldn't have developed as much, or perhaps it would have developed more slowly. I would like to see that current YouTube and K-POP have such a deep relationship.
As I realize that YouTube has become as big as it is now, and that K-POP has become big thanks to YouTube, I sometimes feel funny.
Precisely because K-POP was placed in the second or third tier of the music market in its own country, it was able to hold on to its dreams of flying and the desire to gamble.
However, for those who are in a big market, it is their dream to be active in that market. Dreams are inward-oriented, and it must have been rare for him to develop the will to go outward.
YouTube is similar to K-POP in that respect. Even if an organization starts with a bold concept, there is no way that an organization with no significant track record will suddenly be allowed to work with first-class companies and handle first-rate software. It must have been difficult and jerky for a while.
There was no doubt that all that came flying into the display shelves I had prepared were unknown, third-rate software. Even if there are good things mixed in, if there are only crappy things lined up, you won't be able to find anything. At first, the situation must have continued like a junk market with no highlights.
I remember an episode on TV when a similar story appeared. With the start of television broadcasting, video signals began to spread across the air.
But news alone is such a waste. There are many things that can be done through video.
So he focused on drama and music, but it was a difficult start. Top-notch singers and actors don't want to appear on TV because they don't want to appear on TV. It seems that most of the people who can be considered top-notch include not only actors but also successful screenwriters, directors, and directors.
Unknown actors and writers were active there. In this way, television gave birth to television stars and became a training ground for later entertainment writers. Writers such as Hiroyuki Itsuki and Hisashi Inoue (television stations seemed to have become a dump of people who graduated from university literature departments and didn't have jobs.It's very different from what they are now), and there is no end to the list of names that can be mentioned.
Nowadays, television is used to develop stars, who are now active in movies, music, and other fields.
BLACKPINK made their comeback on the 5th, and the new song "KILL THIS LOVE" MV uploaded to YouTube achieved over 56 million views within 24 hours of its release, setting a new record in YouTube history. This news surprised not only K-Pop fans but also music fans around the world.
YouTube and K-POP have taken another turn at the same time. It appears that their close relationship has deepened as they work hand in hand.
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K-POPとBLACKPINKとYouTube
BlackPink departs for Los Angeles (4/11) – To perform at “Coachella 2019”
Performed at the American outdoor music festival “Coachella”
BLACKPINK's performance will be broadcast live from Times Square, NY.
Times Square is known as the world's busiest pedestrian crossing and plays a central role in the American entertainment industry. BLACKPINK's music (performance) will be broadcast all over the world through the large electronic bulletin board there.
It is said that this is "the first year" that YouTube will broadcast the "Coachella" performance live from Times Square.
For YouTube, music is a star category. K-POP has continued to grow by taking advantage of this category. It's a what-if story, but without YouTube, K-Pop would not have achieved the growth it has. At the same time, YouTube probably wouldn't have developed as much, or perhaps it would have developed more slowly. I would like to see that current YouTube and K-POP have such a deep relationship.
As I realize that YouTube has become as big as it is now, and that K-POP has become big thanks to YouTube, I sometimes feel funny.
Precisely because K-POP was placed in the second or third tier of the music market in its own country, it was able to hold on to its dreams of flying and the desire to gamble.
However, for those who are in a big market, it is their dream to be active in that market. Dreams are inward-oriented, and it must have been rare for him to develop the will to go outward.
YouTube is similar to K-POP in that respect. Even if an organization starts with a bold concept, there is no way that an organization with no significant track record will suddenly be allowed to work with first-class companies and handle first-rate software. It must have been difficult and jerky for a while.
There was no doubt that all that came flying into the display shelves I had prepared were unknown, third-rate software. Even if there are good things mixed in, if there are only crappy things lined up, you won't be able to find anything. At first, the situation must have continued like a junk market with no highlights.
I remember an episode on TV when a similar story appeared. With the start of television broadcasting, video signals began to spread across the air.
But news alone is such a waste. There are many things that can be done through video.
So he focused on drama and music, but it was a difficult start. Top-notch singers and actors don't want to appear on TV because they don't want to appear on TV. It seems that most of the people who can be considered top-notch include not only actors but also successful screenwriters, directors, and directors.
Unknown actors and writers were active there. In this way, television gave birth to television stars and became a training ground for later entertainment writers. Writers such as Hiroyuki Itsuki and Hisashi Inoue (television stations seemed to have become a dump of people who graduated from university literature departments and didn't have jobs.It's very different from what they are now), and there is no end to the list of names that can be mentioned.
Nowadays, television is used to develop stars, who are now active in movies, music, and other fields.
BLACKPINK made their comeback on the 5th, and the new song "KILL THIS LOVE" MV uploaded to YouTube achieved over 56 million views within 24 hours of its release, setting a new record in YouTube history. This news surprised not only K-Pop fans but also music fans around the world.
YouTube and K-POP have taken another turn at the same time. It appears that their close relationship has deepened as they work hand in hand.
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