From “June 2022 K-POP Female Group TOP50”

From “June 2022 K-POP Female Group TOP50”
”2022年6月K-POP女性グループTOP50”から

[Brand Reputation] June 2022 K-POP Female Group TOP50: 1st BlackPink, 2nd (G)I-DLE, 3rd IVE

★ K-POP female group brand reputation for June 2022 has been released.


The results were 1st place “BlackPink”, 2nd place “(G)I-DLE”, and 3rd place “IVE”.


The Korea Corporate Reputation Research Institute measures and announces the reputation index (participation index, media index, communication index, community index) of various brands in Korea every month.


This brand reputation is the result of big data analysis from May 12, 2022 to June 12, 2022.


◆ [June 2022 K-POP Girl Group Brand Reputation]


①BlackPink
②(G)I-DLE
③IVE
④TWICE
⑤Girl of the Month
⑥Red Velvet
⑦Oh My Girl
⑧aespa
⑨Le Sserafim
⑩Girls' Generation


BlackPink, who are being talked about for a comeback, have returned to the top of the charts.


They will likely keep the number one spot for a while, but it seems that their position is no longer secure.


Just as TWICE, who ranked 4th this month, held a stadium concert in Los Angeles (USA), BlackPink, who give the impression of having secured a global status, now seems to be in the sights of the top ranking group.


Their current number one spot does not come from the overwhelming aura of the stage that BlackPink once showed, but from the popularity of their individual solo activities, which can be described as an accumulation of silver brilliance rather than gold.


However, no matter how strong the silver glow becomes, it remains silver.


The members' solo activities are not limited to Japan, but also take place at many events overseas.


There, world-famous artists and stars of the past who were popular until recently often make an appearance.


They also stand together for commemorative photos.


Watching these videos, you can feel the glamour and nostalgia, and they also seem to raise the status of the Korean idols who are seated next to them.


However, in terms of glamour and youthfulness, active K-pop idols seem to shine much brighter.


Even stars of the past and artists who were popular until just a few years ago may exude glamour at the event venue, but once they leave, it will simply return to the status quo.


Therefore, the glamour of the event venue is only a world created by the current popular talents.


No matter how many stars of the past are gathered together, they are all just shooting stars that have passed.


They cannot compete with the presence of the sun or the moon.


Popular Korean idols are in high demand because they excel at attracting existing audiences and generating buzz.


It's no wonder that BlackPink, with a total of over 200 million followers, is in high demand all over the world for various events.


We hope that BlackPink will strengthen their group activities and regain their overwhelming presence.


(G)I-DLE slips into second place, followed closely by IVE in third place.


The two recently performed at KCON in Frankfurt, giving a performance that gave the impression of them becoming global stars, greatly exciting German K-pop fans.


It would be great if the members of BlackPink were reminded of this story and tightened their belts.


♦　Girl group brand reputation (20th to 50th place)


⑪WJSN
⑫Apink
⑬Brave Girls
⑭Mamamoo
⑮fromis_9
⑯Laboum
⑰DIA
⑱NMIXX
⑲Weeekly
⑳Kep1er


●Momoland●STAYC●Dreamcatcher●Girl’s Day●April
●ITZY●Woo!Ah!●CLC●Ladies Code●EXID●Cignature
●Rocket punch●Brown Eyed Girls●Secret Number●Lightsum
●WekiMeki●Alice●Cherry Bullet●Nature●Purple Kiss●f(x)
●Camila●Tweety●Ichillin’●Black Swan●BlingBling
●H1-Key●Billlie●Tri.be●Majors

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