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From January 2023 [Brand Reputation (Girls Edition)]







From January 2023 [Brand Reputation (Girls Edition)]
2023年1月の[ブランド評判(ガールズ編)] から




(NewJeans is the top pick for the 4th Generation Girls Battle?)



[Brand Reputation] January 2023 K-POP Female Group Top 30: 1st NewJeans, 2nd BlackPink, 3rd IVE




★ K-POP women's group brand reputation for January 2023 has been released. 1st place was "NewJeans" who released the single "OMG" this month, 2nd place was "BlackPink", and 3rd place was "IVE".

The Korea Institute of Corporate Reputation measures and publishes the reputation index (participation index, media index, communication index, community index) of various brands in Korea every month. This brand reputation is the result of big data analysis from December 8, 2022 to January 8, 2022.



Within a few months of debuting, they became number one in the girl group's brand reputation, and even though BlackPink is making a comeback and continuing their world tour, it doesn't matter.

In January, NewJeans once again maintained its top position in "Brand Reputation" for two consecutive months.
I would like to see that there is a high probability that these girls will be number one next time as well.


BLACKPINK is also different from the time when they were doing their solo activities in a relaxed manner. I am enthusiastic and active. Despite this, NewJeans shows no signs of slowing down. You can even feel that you are getting more power up.
The feeling of "I'm here" can be felt from this group.


It may be too early to judge that BLACKPINK will be overtaken by this opportunity. But I have to admit that sooner or later she'll catch up with BLACKPINK and have the ability to dead heat.
In the first place, the brilliance and freshness of girls are added, and the atmosphere in the world that seeks something new is somewhat similar to when Girls' Generation, KARA, TWICE, and BLACKPINK appeared.
NewJeans isn't the only one with a refreshing and fresh feeling that cuts through the wind. You can also feel it from IVE and LE SSERAFIM.


It may have been aespa who took the baton of the 4th generation and jumped out. However, did it not catch the momentum and ended up flying out? Looking at the delay after that, I get the impression that the debut was rushed and the group didn't finish well. I can only think that the girl unit that mobilized Taeyeon was born from a miscalculation. It seems that the intense image of Karina and Winter, which was created with aespa, is being crushed. too good to waste.


I would like aespa to form a strong four with NewJeans, IVE, and LE SSERAFIM and continue to play an active role, but I am concerned that they will be replaced by BABY MONSTER, which will appear soon.
"My girl image has become so messed up that it will take time to repair it."
If you're not good at it, IVE, LE SSERAFIM will also be behind
We cannot deny the possibility that we will be left behind and enter the NewJeans era.


 NewJeans may end up with the soon-to-be-released BABY MONSTER.


With NewJeans appearing at the top, it seems likely that the battle for the top position (battle) among the 4th generation girls will push the old powers aside and lead to turmoil.



◆ [January 2023 K-POP girl group brand reputation]

①New Jeans
② Black Pink
③IVE
④Le Sserafim
⑤TWICE
⑥ Girls' Generation
⑦(G)I-DLE
⑧Red Velvet
⑨ aespa
⑩Oh My Girl

⑪Mamamoo
⑫Apink
⑬ Girl of the Month
⑭ITZY
⑮fromis_9
⑯ Signature
⑰Girl's Day
⑱Cosmic Girl
⑲Kep1er
⑳Brave Girls

㉑Stayc㉒EXID㉓April㉔Momoland㉕Dream Catcher㉖Woo!Ah!
㉗NMIXX ㉘Laboum㉙Ladies' Code㉚Brown Eyed Girls



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