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When is the day to get on the bandwagon? (LOVELYZ)

2024-12-20 08:18:03

When is the day to get on the bandwagon? (LOVELYZ)
時流に乗る日はいつ？（LOVELYZ）

LOVELYZ's Yein injures her ankle while practicing choreography, "I'm sorry to the fans and the members"

Korean girl group LOVELYZ's Yein (18) apologized for her ankle injury.

LOVELYZ held a showcase for their second album "R U Ready?" at Blue Square in Yongsan-gu, Seoul on the afternoon of the 27th.

The girls said, "Until now, we have focused on individual activities and recording." They also said, "We have successfully completed our solo concert. We have been busy preparing."

Yein was injured ahead of their comeback.

She said, "I sprained my ankle badly while practicing choreography. I'm sorry to the fans who were waiting for us to perform on stage. I'm also sorry to my unnies (members)."

(From K-POP News)

The MV is very well done.
The animated characters moving around with the members' faces looking heavy are really cute.

The basis of dance music is to focus on the song and dance, but TWICE next put their effort into pushing the members forward, that is, creating their characters, and they were a great success.

This technique must have had a big impact on other girl groups.

LOVELYZ seems to have followed TWICE's example by emulating this technique.

You can see the ingenuity in the MV, which animated the characters to make each member more familiar.

It doesn't seem like they were trying to follow TWICE's stage style exactly.

I was worried about that, but I'm relieved.
If they make them too similar, it will just be a rehash.

That would be a problem.
Even I, a typical omnivore, wouldn't be happy if they did something like cannibalism.

Fans have their pride and boundaries too.

This is the most annoying thing about them, and it will drive away their most popular fans.

However, their songs are lacking.

They are inferior to Jihyo and Nayeon.

The difference is clear.

I understand that they want to boost LOVELYZ's popularity with music that is centered on singing.

However, looking at the current trend, it seems that the dance is driving the singing in girl music.

The three most popular girl groups today (TWICE, GFRIEND, BLACK PINK) are all making hits with dance that is in tune with the beat and rhythm, creating a strong individuality.

Jihyo and Nayeon are good singers, so they don't bother their fans.

This is probably why TWICE's music, with its powerful stage performance, is so appealing.

All trends rotate and rise in a spiral. But it's unclear how wide the spiral will be.

Whether LOVELYZ can stay within that range will depend on their performances.

They may be quickly sent back to their original place, or they may never be able to reach a higher stage.

Until recently, girls with main vocalists at the level of Apink or Eunji were driving popularity.

Fans may have had enough of listening to those songs and are not particularly bored, but it's possible that they are now enjoying music more, and are turning to performances.

Or there may be a change due to the emergence of new fans.

In any case, the three aforementioned musketeers may be riding that trend well.

I feel that for the time being, music that is driven by unique dance, not by a particular singer, will be more popular.

You'll have to ask new K-pop fans to find out.

In TWICE, Jihyo and Nayeon, who are supposed to be good singers, blend into the group and sing like they're part of a choir.

It seems that TWICE's music doesn't particularly need a part where Jihyo can show off her singing ability right now.

They are the girls of the moment, so all the members have attractive voices.

Will LOVELYZ be able to ride the wave of the times with this comeback...?

It's been over two years since their debut, but time waits for no one.

Although their musicality is not bad, their inability to ride the wave of the times is a concern, even if it's not too late now.