IVE's initial sales of 338,000 copies received

IVE's initial sales of 338,000 copies received

IVEの初動セールス「33万8000枚を受けて

IVE's "Love Dive" initial sales of 330,000 copies - personal best and 6th highest ever

IVE's debut single "Eleven" sold 150,000 copies in its initial week. Their new album "Love Dive" recorded sales of 338,000 copies.


Sales have doubled.


New girl groups "Kep1er" and "nmixx", who were highly anticipated at the beginning of the year, have been surpassing IVE's sales one after another, which was a bit disappointing at first.


However, "Eleven" has maintained its popularity as a sound source, and it seemed that their debut song "Eleven" alone had solidified their position as the leader of the 4th generation.


Then their new song "Love Dive" is a clean hit. Sales of 338,000 copies must have been an unexpected achievement for the group itself.


The image is that idol songs only sell in the first week, and then the group and members do various activities to increase their popularity, but IVE is of course popular through their own activities, but the power of their songs is also a big part of what drives the members and the group.
This trend is likely to make them a national girl group at an early stage.
Even in living rooms where a wide range of generations gather around the dinner table, the names of IVE members, not only Wonyoung and Yujin, but also the other members, are already becoming quite well known...?


I think it's fair to say that the initial sales of 338,000 copies are comparable to the sales of 500,000 to 600,000 copies of a record.


With this level of popularity, it might be a good idea to not only look for their next comeback, but also to expand the scope of their activities (options - like BLACKPINK, for example), as they have become popular from various angles, so it seems a waste to limit them to music activities...

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