Digital signage is a kind of new media concept, refers to the shopping malls, supermarkets, hotel lobby, restaurants, cinemas and other public places, Industrial pc which is full of people through the large screen display equipment, distribution business, financial and entertainment information professional multimedia audio-visual system. It aims at specific physical sites and specific time periods to advertise information to specific groups of people, so that it has the effect of advertising.
Digital signage market is the TV entertainment (TV) and personal computer (PC), Video wall the fastest growing application's third-largest LCD display products, show 'thin shape display ads' the time has come, is also the Chinese LCD industry embedded application of a new opportunity.
A new generation of cable digital signage also used broadband and wireless WiFi or 3 g communications and automatic fault response function to reduce operating costs and human needs, it also bring broadband providers corporate users of another successful application.
When you walk into the airport recently, MRT, buses, Fanless pc the building elevator, supermarket, store, or fast food restaurant, it is not difficult to find that the digital signage has gradually replaced the traditional entertaining diversions, such product presentation, for consumers to browse products, more pleasing, can also be product content and more flexible and diversified characteristics demonstrated, in the field of the new initiative, is currently the most popular digital signage.