留学生作业代写：The interactivity of modern art design

下面为大家整理一篇优秀的paper代写范文- The interactivity of modern art design，供大家参考学习，这篇论文讨论了现代艺术设计的交互性。现代艺术设计的“交互性”注重于文化归属感、认同感的发掘与关注。随着国际设计风格受到受众的质疑与抵制，以强调个性化、民族风和文化认同的艺术设计成为设计的理念。本土文化在不断的积累和沉淀中融入了风格迥异的人文情结，各个地域在不同的历史阶段孕育了特有的审美情趣、审美理想和审美追求，表现出了独特的地域和本土化特征，这些鲜明的本土性格、精神和认同是每个人拥有的情感需求。

With the constant change and development of the social context, it becomes more and more important to inspire the humanistic thinking and the emotional resonance of the audience in contemporary art design. "User-research" User research in art design and "human-centered design" are the people-centered research, which has become the focus of art designing field. The concept and category of "interactivity" in the field of art design is closer to the essence of the concept of "interaction"-"mutual", and the "interactivity" of art design expands to the communication category of the audience interaction feedback.

"Interaction" as an imported word, translated as "mutual". This concept is widely used in computer application, its meaning is mainly the object of participating in activities, can communicate with each other and interact with each other. In other areas of research, the definition of "interactivity" is more widely defined, and the meaning of interactivity in different research categories differs. Baidu Encyclopedia explains this concept: interactivity is mainly used in computer and multimedia fields. Human-Computer Interaction: The study of the design, evaluation and implementation of interactive computing systems for people to use and research on these phenomena. Man-machine interface: It is the media and dialogue interface between man and computer to transfer and exchange information, and it is an important part of computer system.

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In English, the meaning of "interactive" is interaction and influence. In the field of modern art design, the "interactivity" of art design is introduced with the concept of communication science, and the concept of "interaction" in the field of software and web design is the first, which is widely used in the field of modern art design. With the help of modern art design semantics, we can deeply experience the "interactivity"-Design of modern art design as the organization of symbol and symbol structure, is the ' coding ' process, which is given to ' meaning ', and the user is viewed as ' decoding ', so that ' meaning ' passes through the decoder ' Objects ' reach the decoder, the design is ' the composer ', the user is ' the reader ', as people communicate through language. The degree of real-time participation is closely related to the audience's willingness to participate and the organizational process of artistic design. To observe the generation of artistic design works from the whole process, it has the following development path: The designer of art works sends the message to the audience through the work, and according to the audience to the message acceptance degree to judge the design effect; The audience accepts the designer's message and determines the acceptance and feedback of the message through its own initiative. Through this issue-acceptance-feedback path, the designer has to establish a relationship with the audience through the "interactivity" of the work, and the level of the connection is presented as a material relation. As an example of the art design works as a material relation, art designers should first grasp the match between the work strap and the user's wrist, the work pointer and the user's eye angle from the ergonomics point of view, The user is the audience through the use of behavioral interaction and as a matter of the design of the link between the work. The other level is the spiritual relationship, is it Rolex? or Omega? or Shanghai? Foreign? or local? These factors make it in the spiritual level and the audience to establish a different relationship and different corresponding significance, this meaning, value and emotion to meet the visual conspicuous consumption of consumer identity, is the spiritual level.

Therefore, the end of the process of artistic design in a broad sense should be understood as: when the "meaning" given by the "performer" and "Code" is received and fed back by the "recipient", then the entire art design process can be called a success. The "interactivity" of design can not only influence the function of art design ontology, but also expand the extension of design in modern art design. For example, the people of art design--pay attention to the communication of people's feelings, the concept and culture of art design--pay attention to the exchange of spirit expression, pay attention to the expression and communication of native culture of art design, ecology and development of art design--pay attention to communicate with nature, pay attention to Thus, "interactivity" plays an important role in the design and expression of modern art.

The core of the participation and experiential demand of modern art design is to reserve the symbol and space for the audience to participate in the art design planning, and the symbol and space of the participatory experience are as follows:

In "Buy the senses, the belief brand" Martin Lins once said: "By the vision, hearing, smell, taste, touch understand the brand, can even directly determine the consumer subconscious purchase behavior." In the field of art design, the designers ' works and audiences ' feeling, the more participants experience the communication, the easier it is to establish intimate contact with the audience, the more they will be able to win the recognition of the audience, the value of art design and the audience's feeling of the art design in the experience. Thus, the participatory experience symbol, which is mainly played by audio-visual experience, tactile experience and taste sensation, is an important part of the expression of "interactivity" in contemporary art design.

The audience experience as the center, and the audience in the interactive product design expected to reach a broad consensus of art design can not be ignored an important part. User experience becomes the central element of art design. Wu Zhohao in the China Interactive Design experience Day event, said: Now we are in a new era of design with users, which shows that modern art design should pay attention to the interactive participation experience of the audience, and the application and development of virtual reality technology for art design to create a participatory experience provides a broader space for development, Direct participation allows the audience to fully appreciate the sense of communication and interaction, to become an art design positive feedback and participants. For example, more and more participatory interactive window display design, museum and pavilion interactive experience display design. Therefore, the full use of modern technology from the perspective of user experience to achieve the audience and art design works of full interaction and communication, more fully realize the artistic design of "interactive" expression.

The art designer needs to establish the close contact with the audience through the "interactive" content design of the works, which needs to consider the elements of "emotion" in the design, and pay attention to the construction of emotional resonance in the design, by injecting the emotion participation experience to arouse the audience's sympathetic psychology, So that the audience in the emotional participation experience to generate emotional and emotional satisfaction of emotional communication and expression. As Ziba President Thoreau Rod Fansjie, the great design work is the ability to bridge the relationship between people and their feelings, and to design great works is the process of helping people build bridges. Through the establishment of a wide range of emotional foundation and communication in the art design works, it can promote the audience to enhance the recognition and acceptance of the design brand in use, such as Google, Tencent, Baidu in the interface and home page using the audience for the holiday and traditional Chinese holiday emotional concern for the cover content design, The relationship between the people and the audience is narrowed by the emotional communication of the common sense of belonging to the national traditional culture.

Art design, in a sense, is committed to the people's life style guidance and navigation, it is not only to the present life style to give thinking, but also to the future way of life search. The core of modern art design and future communication lies in solving the development of human society in the future. The concrete manifestation is: In the art design work integrates the innovation element, carries on the innovative artistic design.

Innovative Art design is a new design thinking, combined with the creative ability of art designers, the use of human beings have mastered the relevant technology and technological achievements of the concept and creation, design in line with the current human life of the novel, Scientific, practical art and design practice activities. Creative art design comes from people's thinking about the problem and life, it relies on people's life style, and solves problems by thinking problem to build people's future life style, leading and changing people's life style. This is evident in the design work of Charles Eames and Ray Eames. From the long recliner to the multi-functional fiberglass once-forming seat, the design of Charles Ims and Renee Eames changed the way people "sit" in the 20th century. It is even possible to think that Eames's approach to sitting and the way in which everyone obeys sits.

The "interactivity" of modern art design is also embodied in the exploration and attention to the sense of cultural belonging and identity. With the international design style subject to the audience's questioning and resistance, to emphasize personalized, national wind and cultural identity of the art design has become the concept of design. Local culture in the accumulation and precipitation of the different styles of the humanities complex, each region in different historical stage has bred the peculiar esthetic appeal, the esthetic ideal and the esthetic pursuit, has manifested the unique localization and the localization characteristic, these distinctive native character, the spirit and the approval is each person has the emotional demand.

The development of global economic integration and information communication technology has made the regions pay more attention to the construction and development of national native culture in the face of international cultural shocks. From another point of view, art design is the culture of life, in the era of visual culture impact, art design works more through with the audience to establish a sympathetic region, in the communication of empathy to realize the consumption of visual local culture. Coca-Cola, for example, has incorporated the Chinese New Year's reunion elements in its art design since 2005, until now in the art of the introduction of the New Year's special edition-"reunion on this smell" "three strokes to get the Sangu of the Spring Festival" and so on in the art design has not only realized the emotional factors of humanism, but also greatly integrated the local culture. Therefore, in the design of modern art through the establishment of an effective "interactive" expression of the local culture, art design can unite a strong vitality and competitiveness.

The "interactivity" of modern art design has caused people to think about the environment and inheritance, further development of future life and space, thus paying close attention to the exchange of natural ecology in modern art design and providing further possibility for human development. The communication with the natural relationship originates from people's thinking about the future living environment, its core point is based on the sustainable development of human being, and introduces the concept and requirement of green and ecological environment protection, taking environmental performance as the starting point and destination. As one sentence: "The world created by architects should be a harmonious world that tries to weave together the past and future of life, and the most basic latitude and longitude for weaving is the line of human emotions and the natural line of people, including human beings." At present, the increasingly deteriorating environment and energy shortage under the competition of human existence has attracted more and more attention in the world, which has made it more and more important to pay attention to the "interaction" of the natural relationship in modern art design, and make it become the trend of development and the mainstream principle gradually.

In summary, in the Modern art design, "interactive" design language and expression has irreplaceable position, by paying attention to the art design of participation and experience, focus on and future exchanges, pay attention to the exchange of local culture, The core elements of modern art design, which focus on communication with natural ecology, become the indispensable part of establishing good relationship and extensive contact between art designers and audiences.

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