Essay代写-Experiment to increase supermarket sales of national magazine

本篇Essay代写-Experiment to increase supermarket sales of national magazine讲了通过以往的文献研究，本文作者发现，没有人将Plackett-Burman实验方法应用于杂志的销售。因此，他们在过去的文学作品中设计了一种使用这种方法的实验。本篇essay代写由51due代写平台整理，供大家参考阅读。

Review on “A Plackett-Burman Experiment to increase supermarket sales of national magazine”
Having researched through previous literature, the authors of this article found that nobody has applied the Plackett-Burman experiment method on the sales of magazines. Therefore, they designed an experiment using this method after going over the past literary works. They went to gather data in stores and listed ten factors such as rack on cooler in produce aisle, location on checkout aisle, number of pockets on main racks and etc. to conduct the research. In short, those factors covered topics such as location, price, number, and arrangement of those magazines. At last, the result should by what percentage each factor increased the sales revenue of a certain magazine. It turned out that by placing the magazine on top of the refrigerated case in the produce section can boost sales by 9.97% and this is the most influential factor among the ten tested factors. The worst of the ten factors increased sales by 0.44% and that factor is oversized card insert. Then the authors discussed some points for improvement and further research. In short, the paper provided useful data and ideas for stores to generate higher sales for magazines.
I am most impressed by the result saying that unarranged shelves actually allowed sales to increase by 8.71%. I believe that employees and bosses at the supermarket should be happy to hear this because it means more work for them. On top of the explanation that they provided, I believe that if I were the customer, I would not be looking for standardized arrangements of books such as what you would find by walking into a library. If I am a magazine lover, I would not be confined to the rules and would go for the more fashion and creative designs and arrangements. In fact, the authors themselves were surprised at their findings. So one suggestion that I make here is to come up with more creative thoughts such as this one. Although they might be counterintuitive, you may never know the results until you have tried.
Following this thought, one might also try to let the cashier say a word or two about a particular magazine and ask “would you like to purchase XXX magazine”? I have found that in some fast food restaurants in China, they often ask “do you want XXX” (a certain promotional item). Although I have never done a research to see how much revenue that this method could increase, it should be worth a try. I understand that for a supermarket that sells a lot of items, it would be unrealistic for the cashier to ask this question for just one particular item. However, if we do not consider about implementation problems, this method can be tried.
Speaking of implementation problems, the authors stated that they need to take the implementation costs into consideration. So whether those findings could be actually applied to those stores is another problem. To conduct a comprehensive feasibility test means to calculate the time saved by employees to make arrangements, the cost associated with relocating some of the shelves and etc. If the marginal cost exceeds the marginal benefit that was found in this paper, then those findings could not be implemented in stores.
Apart from the surprising results that worked, I am also surprised at the factors that did not turn out to be significant. I would like to hear more explanations from the authors on why they believe that on-shelf advertisement, rack advertisement, ad grocery-divider advertisements differed significantly in results. What are some of the differences between those advertisements and what made the grocery-divider ad factor significant while the others were not? Personally, I would also buy the magazine if I were presented with multiple copies of discount. I am the kind of person who is always attracted by discounts and coupons. I would definitely buy magazines with my favorite celebrity on it. However, if I see a coupon on a magazine with other materials that would make me indifferent about buy or not buying, a coupon would largely increase my changes of buying. If possible, further studies could be done on why those other factors were not useful because I believe that the reasons could also be interesting. They might also provide more ideas in both marketing and psychological fields.
One question I have regarding the experiment is how they selected their data. They eliminated the new stores and those with poor performances and etc. At last, they were left with only the stores that were suitable for the experiment. They gave explanations on the possibility of selection bias due to the way how they retrieved their data. However, I would like to know whether this experiment can be done in such a way that the stores were chosen randomly. Or put it in other words, if the stores were chosen randomly, would the conclusion of the experiment still be valid?
Overall, this is a very practically paper in that it provided ways for stores to increase magazine sales.

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Essay代写-Japanese Corporate Culture

本篇Essay代写-Japanese Corporate Culture讲了日本制造的视频讲述了Karasawa Toshiaki在48岁时作为Atsushi的新戏剧中担任大型电机制造企业的商务部长矢量的角色。然后他成为“重建团队”的队长，由七名成员组成。该团队的目标是拯救失败的公司。本篇essay代写由51due代写平台整理，供大家参考阅读。

The video Made in Japan tells the story that Karasawa Toshiaki played the role of the business minister vector of a large motor manufacturing enterprises in the new drama as Atsushi at the age of 48. Then he became the captain of the "reconstruction team" , which was composed with seven members. The aim of the team was to save the failing company. However, the team and a Chinese enterprise that was led by Japanese technicians (Takahashi Katsumi) were in the fierce business conflict. So the theme of this video is what is company and what is the person to Japanese companies in the end.
From the video, I can see some Japanese culture and identity contained in the Japanese corporation. Japanese enterprise culture is not only rooted in the national culture, but also embodies the integration of Western science and culture and the oriental Confucian culture, which have a unique and rich spiritual connotation.
To begin with, harmonious spirit -- the foundation of Japanese enterprise culture is rooted in the soul of Japanese people. Cooperation is the Japanese National spirit. The aim of this culture is to ensure that employees in the enterprise and others can cooperate with each other, reduce the internal friction of interpersonal relationship, improve the enterprises cohesion and cohesion of the industry, become Japan's highly efficient team in the last. The spirit of leading and link is the foundation of Japanese enterprise culture. The soul of the corporate culture is embodied in the people oriented. Japanese companies are very concerned about and show respect to employees. The employees are placed in dominant position of management process to mobilize the staff's initiative, enthusiasm and creativity. This humanism of the corporation culture is the norm of employees’ behavior. Also, it contributes to maximize the potential of the staff to explore the unknown field.
In addition, Japanese companies stressed the concept of the corporation, which means their companies are like a big family, greatly weakening the relationship between the employer and the employee. The cultivation of force and the effective allocation of human resources provide a solid basis for the Japanese business people. They believe that the traditional culture in the idea of morality and order is the basis of all the activities of the enterprise. Under the influence of the concept, the Japanese enterprises create an atmosphere that the employment relationship is transformed into a family, stressing that only when individual needs can be met in the enterprise.
In order to strive for production, there are lots of management style, which create a sense of belonging and family for public employees. The adjustment of the labor capital relationship is an effective guarantee, which reduces the contradiction between the two parties, so that employees and enterprises can form a community of destiny.
What’s more, the Japanese have a strong business sense with the national concept. The order of their social values is from the company to state to family to individual. In the social state, employees have a thanksful gratitude to the enterprise, and are loyal to the enterprise. The simple feelings make the company become spontaneous and furniture enterprises. Many Japanese entrepreneurs believe that business is not only an economic entities, but also a place to meet the needs of employees. Therefore, Japanese companies focus on the establishment of the relationship between the different kinds of members so that enterprises can have greater cohesion.
Except that, in Japan, loyalty does not mean passive worship and devotion, but combines with success and strive for active service and performance. Japanese values put more emphasis on corporate goals and social goals, which are harmony and unity. The enterprise has pursued their own economic interests. The staff will be reflected in the patriotic feelings and implementation loyalty to the enterprise. By emphasizing the utility of the enterprise and weakening the personal consciousness, it enables the enterprises to enhance the cohesion, and to win the support of the government's support. Thus the enterprises can make the development getting rid of the contradictions and difficulties caused by the changes of the times. Therefore, Japanese Enterprises will never make a profit in the first place, on the contrary, they emphasize more on the responsibility of the enterprise, and emphasize the meaning of the enterprise to the society, the country and the whole mankind. Secondly, innovation is the essence of Japanese enterprise culture. Since ancient times, the Japanese land has been small, lack of resources but had many natural disasters. The reality of this land created a strong sense of crisis in the Japanese nation, and the the pressure and challenges of the exotic civilization in the edge civilization zone has formed a deep sense of national consciousness of the Japanese nation. The nation is especially good at learning and drawing lessons from the successful experience of other nations. Japan absorbs the length of each nation to innovate for survival. When faced with a major changing time, the Japanese have quickly adapted to the new situation of the specialty. With these characteristics, when they are faced with major changes, they can ignore any major blow, not limiting to previous position and experience, and then stand in the new starting point. The innovation of the enterprise culture embodys in many aspects. It relies on this kind of enterprise culture to form a more harmonious labor capital relations and suction the introduction of foreign advanced technology to create an advanced management. The task of the entrepreneur is creative destruction. That is to say, constantly breaking the normal procedure in the present situation is entrepreneurship and innovation. New consciousness is the essential feature of entrepreneurship. Therefore, in a certain sense, the reason why a family is an entrepreneur depends on their spirit of innovation. To develop new technology is called the means of survival and the survival of enterprises.
Thirdly, tolerance culture is rooted in Japanese corporation. During Samurai society period, samurai Bushido requires human to be trained from childhood to endure, including bearing the pain on the body and enhancing the spirit of the compressive capacity and the importance of mental superiority. If the body is injured, no matter how painful and bitter it is, he is not allowed to shout out. So when this spirit or culture permeates into the soul of mind of Japanese worker, that is amazing whatever in their daily life of in the work. For example, even when a person had to continue to work for thirteen days, he did not seem to know what is tired. Overtime is the norm, even voluntary. Even after the recession, Eight years did not rise wages, people do not complain, continue to work hard. However, the tolerance of personal feelings and behavior is oppressive. When a person have to bear too much, he will break out. One situation is that in their familiar environment, the pressure can not be released, coupled with Japan's unique and innocent life, many people will choose to commit suicide in order to get relief. According to the Japanese study of labor issues, the Japanese know that their body is difficult to continue to bear so much work load, but stubbornly maintain the tradition of overtime work. For the Japanese, working overtime is a normal thing. Staff in all kinds of Japan, whether they are the first line staff, or among the top management people, almost have no time to get off the habit of work overtime. So that Japan has been very rich, but there are still a lot of work in the presence of overtime. There are many deep reasons of this habit. On the one hand, Japanese companies generally implement the system of lifelong employment. The existence of such a system reflects the enterprises’ care and love for employees, with practical action to ensure the stability of the basic life of employees. To give employees a high degree of security, the enterprises fully aware of their kindness. Therefore, the enterprise encourages employees to work hard in return. In this case, there will be continuous overtime, and even work into the early hours of the crazy state. Advanced enterprise culture is an important part of the core competitiveness of enterprises, as well as the sustainable development of the strategic support and spiritual source.
Japanese enterprise culture is focusing on the people and social management, which effectively contribute to the enterprise culture heritage and innovation. All of these cultural characteristics of Japanese enterprises are becoming cultural heritage and extension in the long history. They have become an important content of modern Japanese corporate culture strategy. The rapid growth of Japanese economy and business success, with the establishment and development of enterprise culture are closely linked, and in the modern Japanese society, Japanese advanced enterprise culture still effectively support the development of enterprises in Japan.

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Essay代写-Freshwater resource is a scarce resource

本篇Essay代写-Freshwater resource is a scarce resource讲了对于人口，1979年有一个孩子政策的中国现在面临着性别比例不平衡和人口老龄化。我将来会有一两个孩子，相信男孩和女孩都是一样的。同时，我建议我所有的朋友也这样做。任何可持续发展的社会都有合理的人口和年龄结构。本篇essay代写由51due代写平台整理，供大家参考阅读。

The 4 meaningful points to me as personal choices are including, human population, freshwater resource, air pollution and managing solid waste.
As for human population, China, who had one child policy in 1979, now is facing an unbalanced sex ratio and aging of population (Karr, et al, p.73). I will have one or two children in the future and believe boys and girls are the same. Meanwhile, I suggest all my friends to do so as well. A reasonable population size and age structure are necessary for any sustainable society.
Freshwater resource is a scarce resource in the world. There are more than 750 million people all over the world have lack of access to clean water (Karr, et al, p.263). As individual, I am planning to use water-saving tap and toilet in my home, as well as taking showers instead of bath. In addition, Government I will write a letter to government, suggesting staged water rate, which means the water rate will be more expensive if people use excess water.
People are aware that air pollution is a global issue currently and it is strongly affected human health (Karr, et al, p.387). In vehicle emissions, which we breathed every day, have small particles and nitrogen dioxide (Karr, et al, p.382). To reduce this, I will take more public transportation in the future and buy an electric vehicle (EV) in the future. I and my family are quite interested in this kinds of vehicle. It is environmental, light and economical.
The solid waste management is also important for building a sustainable society. It is generated by people every single day. Approximately 1500 plastic water bottles are put in landfill and the ocean very second (Great Pacific Garbage Patch - Ocean Pollution Awareness, 2:22) And in some countries, there are even uncollected waste threatening people’s life (Karr, et al, p.129). I will use more recycled products in the future and do garbage classification strictly in my daily life.
(Word Count: 327)
Reference
1. Environmental Science, for a changing world, Susan Karr , Jeneen InterlandI , Anne Houtman, 2015
2. Great Pacific Garbage Patch - Ocean Pollution Awareness

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Essay代写-Idea Critiques on the Article Four Privacy Myths

Essay代写-Idea Critiques on the Article Four Privacy Myths这篇文章的主要观点是，关于隐私的四个流行的假设：隐私是死的，人们不关心隐私，没有隐藏的人没有任何恐惧，隐私是坏的，对于商业是误导和错误的。本篇essay代写由51due代写平台整理，供大家参考阅读。

Introduction
Four Privacy Myths is an article written by Neil M. Richards. The main argument of this article is that the four popular assumptions about privacy: Privacy is Dead, People Don’T Care About Privacy, People With Nothing To Hide Have Nothing To Fear, and Privacy Is Bad For Business are misleading and wrong. The author Neil M. Richards is a Professor of Law at Washington University in St. Louis, who also works as a consultant for companies, law firms, and individual on cases related to privacy. The subject of privacy is of current interest as now people are in an era of information while privacy is also a very important type of information. And the article is intended to be read by the general public as the myth is in general spread among them and by the academia circle as there are also a lot of professional discussions of the definition of privacy.
Summary
The main content of this article is divided into four parts with the popular assumptions as subtitles. The reasons leading to the myth and proper understanding of privacy are discussed. Richards reaches the conclusion that privacy is still alive because privacy is supposed to be understood as the rules governing personal information; the lack of knowledge of how to participate in the processing of their data created the myth that people especially the young people do not care deeply about privacy; privacy should not be understood as dark secrets as it is a sort of information, which is power; there are a lot of economical values in privacy, which means a lot of business opportunities for business and enterprise. In the article, Richards expects to clear some confusion around the privacy for a correct understanding of privacy issues for the public, stress the important role of privacy in the information society, and make sure that more people empowered by the power of the privacy.
Thesis statement
1.I agree with Richards’s idea that the definition of privacy could have a major effect on the creation of the myths. However, the continuous change of the definition of privacy to meet the needs of arguing against different myths of privacy is subjective.
2.I agree with Richards’s idea that information technology and digital societies are both important factor and context in the discussion of the myth of privacy. Thus, I feel that before talking any myth, it is necessary to figure out the social context in which it is created at first.
3.Richards assumes that there is economical value of privacy as it can be sold to advertisers and be protected to build trust. However, those two sides of privacy are conflicting with each other and Richards avoids addressing such conflicts, which makes his argument lose impact.
4.Although Richards talks a lot about the rules, and laws to protect the privacy, he also mentioned the government’s surveillance of private information. I think this is a paradox, which hinders the effectiveness of rules claimed by Richards.
Body/Analysis paragraph
I agree with Richards’s idea that the definition of privacy could have a major effect on the creation of the myths. However, the continuous change of the definition of privacy to meet the needs of arguing against different myths of privacy is subjective. He wrote at the beginning of the article that before talking constructively about the kinds of legal and social rules for managing personal information, it is essential to make clear about what privacy is (Richards 1). The definition of privacy is regarded as the basis of further discussion of myths. It is the ambiguity of the definition of privacy that leads to all the four myths. For example, as for the reasons for myths of dead privacy and people don’t care about privacy, it is attributed by Richards as that the privacy is misunderstood as information people know about us (Richards 6) and “fears and anxiety of unwanted publicity” (Richards 19). The proper definition given by him is the rules of personal information and ability of people to participate in how their personal information is collected, processed, and used respectively (Richards 20). After an elimination of all the adjectives, the essence of privacy advocated by Richards can be expressed in two terms: rules and ability. This is in contrary to the simplest mathematical rule: how could one thing be A, and at the same time be B, when A, and B is two different entities. Also, in general, the fixed definition of subject under study will be given at the beginning of article, which usually follows a pattern that: privacy is a sort of … Thus, the continuously reconstructed by Richards to meet the needs of arguing against different myths of privacy is subjective.
I agree with Richards’s idea that information technology and digital societies are both important factor and context in the discussion of the myth of privacy. Thus, I feel that before talking any myth, it is necessary to figure out the social context in which it is created at first. Richards emphasized the context of discussion a lot. He remarked that people’s understandings of privacy must evolve (Richards 1). He pays attention to the evolved notion of privacy. Only, by knowing this context, the nature of privacy can be better understood. It is not the scattered information, which can arouse interests of some acquaintance. It can be the information of millions of people, which could be sold for money and exchanged for power. Just as what Richards remarks, “Information is power” (Richards 24). Also, changes in technology and digital products in the society, such as the portable cameras, and the wide use of social network sits, provides the scientific possibility for the stealing of privacy and makes the privacy more easily to be collected and the number of data increased largely. This also makes the discussion of issue of privacy more urgent.
Richards assumes that there is economical value of privacy as it can be sold to advertisers and be protected to build trust. However, those two sides of privacy are conflicting with each other and Richards avoids addressing such conflicts, which makes his argument lose impact. Richards asserts that Facebook gains huge amount of profit by providing free service to its users and then selling the information of its users to the advertisers（Richards 29）. However, he also remarks the importance of trust later. Customers will be willing to share their data with companies only when their information will be treated ethically and responsibly, namely trust promotes sharing of data (Richards 31). This is the justification of the companies’ protection of its customers’ information, which is a honorary tradition called confidentiality rules. Then, the first problem arises: there is obvious violation of trust of Facebook, but it still succeeds in continuing to get huge amount of information of its users. The second problem is that there is conflict within two economic values, which presents a dilemma for a lot of companies.
Although Richards talks a lot about the rules, and laws to protect the privacy, he also mentioned the government’s surveillance of private information. I think this is a paradox, which hinders the effectiveness of rules claimed by Richards. According to Richards, a lot of companies shared information with government (Richards 34). And the laws and rules are partly made by enterprises themselves, or mostly made and decided by the government. There is one still risky issue involved: it is hard to say how many companies would like to give up the easy and quick economical benefits but spend lots of time and energy to really build such trust. And even if some companies give priority to trust, there is risk of government’s surveillance in the way of real practice of the privacy protection.
Conclusion
To sum up, Four Privacy Myths written by Neil M. Richards analyzed four popular assumptions about privacy. The strength of it is to discuss the myths in the context of information technology and digital societies. However, there are problems of flexible definition and internal conflicts within its arguments.
Works Cited
Richards, Neil M. “Four Privacy Myths”. 2014

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Essay代写-Road Safety With Self-Driving Vehicles

本篇Essay代写-Road Safety With Self-Driving Vehicles作者谈到技术与汽车安全的关系。零死亡的期望是不现实的，那么在实施新技术之前，测试安全性并做一些改进是必要的。无人车的预期效益是多种多样的。最主要的是无人车的安全性能原则上是完美的。但是，如果技术发展不够，无人车可能更危险。本篇essay代写由51due代写平台整理，供大家参考阅读。

Michael Sivak and Brandon Schoettle (2015a), “Road Safety With Self-Driving Vehicles: General Limitations And Road Sharing With Conventional Vehicles”, Sustainable Worldwide Transportation Program, University of Michigan.In this article, authors talk about the relationship between the technology and car safety. First people need to know that the expectations of zero death are not realistic. Then before implemented new technology, test the security and do some improvement is necessary. The expected benefits of self-driving vehicles are various. The most important part is that the security performance of the self-driving in principle can be perfect. However, the self-driving maybe more dangerous if the technology could not be enough developed.
Shih-Nan Lu, Hsien-Wei Tseng, Yang-Han Lee1, Yih-Guang Jan and Wei-Chen Lee (2010). “Intelligent Safety Warning and Alert System for Car Driving”, Tamkang Journal of Science and Engineering, Vol. 13, No. 4, pp. 395-404
This article discusses about the car safety related research results. At the same time, it also tries to find a balance between the development of the vehicle speed and protect the safety of the driver. In order to prevent accidents, authors attempt to develop a new system to provide a vehicle control unit before the accident in this article. This new technology is useful to decrease the dangerous of driving and make cars safer.
Kim, M. H., Lee, Y. T. and Son, J., “Age-Related Physical and Emotional Characteristics to Safety Warning Sounds: Design Guidelines for Intelligent Vehicles,” IEEE Transactions on Systems, Man, and Cybernetics, Part C: Applications and Reviews, Vol. 99, pp. 1_7 (2010).
Depending on this article, recent development in technology have made cars become smarter to improve safety and comfort. Intelligent vehicle through stereo sound can provides the driver safety warning the visual display of information and tactile feedback. The experimental results of authors show that the age affect the reaction and emotional preferences of driver.

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