中東・中南米を開拓 成長市場へ布石 生活関連企業 バンダイナムコはメキシコ 良品計画、イスラエルに
Japn's life-related major companies are tapping foreign countries' markets in the Middle East, Africa and Latin America. A toy maker NAMUKO BANDAI Holdings Inc. will set up a sales firm in Mexico and Ryohin Keikaku Co.,known by the brand name of "Mujirushi Ryohin," will establish a store in Israel within the year. Unicharm Corporation is going to build a disposal diaper factory in Egypt, which is the first case in Africa and is expected to begin its operation in fiscal 2012.
While many of domestic demand-oriented companies in Japan have placed Asia in the center of their foreign business strategies,they are going to make preparations for tapping the markets in Latin America,the Middle East and others, which have a growing market.They hope the business in such areas will become one of their business pillars.
Japn's life-related major companies are tapping foreign countries' markets in the Middle East, Africa and Latin America. A toy maker NAMUKO BANDAI Holdings Inc. will set up a sales firm in Mexico and Ryohin Keikaku Co.,known by the brand name of "Mujirushi Ryohin," will establish a store in Israel within the year. Unicharm Corporation is going to build a disposal diaper factory in Egypt, which is the first case in Africa and is expected to begin its operation in fiscal 2012.
While many of domestic demand-oriented companies in Japan have placed Asia in the center of their foreign business strategies,they are going to make preparations for tapping the markets in Latin America,the Middle East and others, which have a growing market.They hope the business in such areas will become one of their business pillars.